8 No-Price Rank Tracker Templates for Dominating SERPs

Monitoring your rank historical past over time is essential. It helps you perceive in case your SEO technique is working and which clusters or key phrases you must double down on.

Whether or not you’re trying to keep the primary web page otherwise you’re climbing the ladder from the underside, rank tracker templates are an effective way to remain organized.

ClickUp: A beginner-friendly rank tracker template

ClickUp is a strong challenge administration platform that you could be not instantly affiliate with web optimization work. Nevertheless it truly works very well as a result of you may flip your rating insights into actionable duties and collaborate together with your complete workforce.

You’ll be able to join free to get began and onboard your complete workforce for free of charge. Paid plans are reasonably priced, beginning at $7 per person monthly.

Extra on ClickUp: ClickUp Review | ClickUp vs Asana | ClickUp vs. Notion.

Out of the field, this template is about up with a class and subcategory construction — which is helpful if you wish to monitor your rankings by month or if you wish to group by main key phrase.

Alternatively, you may monitor the rating of particular items of content material so you understand what to replace and when.

This works very well for those who’re additionally planning to make use of ClickUp to handle your content material workflow. You’ll be capable of handle the entire lifecycle of your property from ideation by means of publishing and watch the whole lot transfer by means of search outcomes.

Total, I like this template as a result of it’s tremendous versatile, and it really works it doesn’t matter what business you’re in. It’s additionally simply extendable — you may add fields to trace visits, conversions, and different metrics you need to keep on prime of.

I additionally like that there’s a pre-built discipline that calculates your enchancment fee. This makes it simple to grasp constructive and damaging adjustments over time.

In the event you’re on one among ClickUp’s prime plans, you could possibly combine with web optimization software program like Ahrefs or SemRush. An alternative choice is utilizing Make or Zapier to drag information into ClickUp through automations. If neither of these work, guide entry is all the time an choice too.

Notion: Versatile and highly effective rank tracker templates

Notion is a collaborative workspace with built-in options for monitoring duties, engaged on tasks, taking notes, and creating versatile paperwork. It may well work effectively for web optimization functions as a result of it means that you can set up and retailer data in several methods.

Total, it’s extra versatile than commonest challenge administration instruments. This implies it’s simply adaptable to nonetheless you’re employed.

In the event you work by your self, you need to use Notion without cost for fairly some time. In the event you share your workspaces with others, the free plan is extra like a free trial and also you’ll should improve to a paid plan within the close to future.

Extra on Notion: Notion Review | Notion vs Asana | Notion vs Todoist.

Template 1: An excellent place to start out

It’s not unusual to make use of a number of web optimization instruments for various functions. This template helps you not solely monitor rating information, but additionally hold monitor of knowledge for every of the instruments you’re utilizing.

Its distinctive views and versatile nature make it a lot cleaner than spreadsheets or Google Docs to remain organized. That is very true for those who work with a workforce who creates completely different dashboards, makes use of completely different instruments, and desires access to issues from different individuals.

Out of the field, this template consists of hyperlinks to tutorials and sources for numerous web optimization instruments, eliminating yet another factor you might want to seek out.

Under that, there are a number of completely different views you need to use to maintain monitor of key phrases, quantity, problem, CPC, intent, and the software program you bought it from. You’ll be able to view the identical data as a gallery, board, checklist, or desk. There are additionally due dates you need to use to maintain monitor of content material manufacturing.

In the event you’re an company or freelancer, you need to use the identical template to maintain monitor of key phrase analysis and rating positions for numerous shoppers.

Every shopper has their very own card. Inside that card, you’ll be capable of enter their finances, contact data, standing, and key phrases.

It’s a easy but efficient option to keep organized.

Template 2: A rank tracker template for G2

As an alternative of key phrases, this template helps you retain monitor of your G2 rankings.

As probably the most trusted web sites for shoppers to search out one of the best software program, it’s an necessary platform to concentrate to, regardless of how usually it’s ignored. In the event you’re on G2, this template is a superb place to start out.

Whether or not you’re at present on G2 and need to monitor your positions in comparison with your rivals otherwise you’ve only recently claimed your G2 profile and must make up some floor, this template provides a straightforward option to keep organized.

You’ll be capable of take a look at the way you’re doing general and throughout particular G2 classes.

For instance, you may shortly take a look at your present rank based mostly on what number of of your rivals qualify for a similar class. However you may also see how your rankings change over time.

There’s even an space for logging G2 badges, and a spot for storing hyperlinks to related quarterly stories you might want to revisit once more.

Stackby: Rank tracker templates that combine with Ahrefs and Serpstat

Stackby is a strong software that makes use of relational databases to attach all your information collectively. That is good for those who’re getting rank information from a third-party supply, as Stackby simply integrates with numerous web optimization instruments for automated information entry and common refreshing.

It’s free for as much as 5 customers, and also you’ll even have entry to 2 API connectors for free of charge (which is sufficient to get began with any of those templates).

Template 1: Observe competitor rankings

In the event you’re utilizing Ahrefs for web optimization and key phrase analysis, you may combine with Stackby to fetch and sync your information at common intervals.

This explicit template is about up so that you can analyze your rivals, which could be equally as necessary as your individual rating place. You can additionally simply add your individual information alongside your rivals for simple comparability.

On prime of competitor rankings, you may also pull in different sorts of information — you’ll be capable of view their website visitors, natural key phrases, backlinks, and extra.

The very best half about this template is that the whole lot is already arrange, so that you don’t should generate particular stories or dashboards in Ahrefs any time you need the knowledge.

All it’s important to do is join your Ahrefs account and also you’re good to go.

You may as well construct on prime of this template utilizing one of many templates under or customized tables and methods to run different features of your small business, like content material creation, income reporting, or the rest you want.

Template 2: Get much more out of your Ahrefs information

This template is much like the primary one — it makes it simple to fetch Ahrefs information when you’ve related your account.

The distinction? This one is much more complete. It additionally covers competitor evaluation but it surely additionally brings in all of the efficiency information you might want to run complete web optimization audits and examine outcomes throughout completely different rivals.

Moderately than simply providing you with broad rating data, this Stackby template comes with further columns to investigate issues even additional.

For each your web site and your rivals, you may monitor whole ranked pages, pages rating within the prime three, and positions within the prime ten. Then you may shortly type by any of those columns to grasp the way you stack up.

You need to use it for one-off web optimization audits or collectively with the primary template on an ongoing foundation.

Like the primary, you may simply add new fields and tables to get much more out of the info you’re pulling or add further information, automations, and methods on prime.

Stackby’s free plan enables you to create 20 boards, so you may simply strive all of those templates, mix them into one, or construct on prime of them as a lot as you’d like.

Template 3: Syncs with Serpstat’s web optimization platform

Serpstat isn’t as effectively generally known as Ahrefs. Nevertheless it’s about half the worth, so it may be an excellent entry stage software for those who’re on a tighter finances. Identical to with the others, this template is about as much as retrieve and retailer Serpstat information utilizing APIs.

All it’s important to do is join your accounts and also you’ll be good to go.

Moderately than exhibiting high-level domain-based web optimization information, this template drills down one other layer — it enables you to monitor stats for various key phrases.

This makes it simple to grasp the place you’re at for all of the terms you care about.

There’s additionally a separate desk for content material, which lets you tie key phrases to items of content material. That added layer means you may simply see which key phrases are working and which want a bit extra optimization.

Each bit of content material has an proprietor, standing, and publish date so that you additionally get a light-weight content material tracker inbuilt.

The draw back? I’ve all the time used Ahrefs so I can’t say if Serpstat is any good. Nevertheless it may be price trying out for those who’re on a tighter finances or new to the web optimization world.

Free rank tracker templates for Excel and Google Sheets

Spreadsheets work surprisingly effectively for rank monitoring, whilst your wants get extra complicated. They’re versatile and acquainted, making them an important choice for people and groups alike.

Whether or not you’re performing an SEO audit, need to hold monitor of competitor rankings, or need to monitor particular key phrases, they’re simple to arrange. You’ll be able to even use integrations or automation instruments (like Make or Zapier) to automate information entry at common intervals.

We use Google Sheets for a stunning quantity of information, so that you gained’t have to fret about operating out of house.

The largest draw back is that it’s powerful to narrate tables to one another and there aren’t actually any built-in visualizations or collaboration performance past easy feedback and tagging.

That mentioned, listed below are a few of my favorites.

Template 1: Simply pull Search Console information into Google Sheets

Google Search Console is a treasure trove of web optimization information — one of the best half is that it’s free. Whereas the info is nice, it doesn’t work effectively for customized reporting or visualizations. You’ll be able to take a look at Google Analytics alongside Search Console, however the identical downside exists there.

Slicing and dicing your information is a problem to say the least.

This template from Coefficient is free to obtain in change to your electronic mail tackle. It exists to present you a greater means to make use of the info you have already got in GSC and GA4.

The template has a function referred to as “related spreadsheets”. This implies connecting your GSC account to Google Sheets. Doing so creates a circulate of information from GSC to your chosen Google Sheet, providing you with a a lot cleaner and extra acquainted option to view and analyze your information.

Particularly, this template focuses in your prime 100 key phrases from Google Search Console. You’ll be capable of monitor adjustments and keep watch over rivals on the similar time.

Coefficient additionally has a spread of different helpful free Google Sheets templates for natural CTR, impressions, web site efficiency, and extra.

You need to use them with the GSC template, use them on their very own, or use one of the best parts of every to create your individual.

Template 2: A beginner-friendly template for key phrase analysis

Whether or not you’re writing your first articles or searching for new alternatives, key phrase analysis is a significant a part of web optimization. It often comes earlier than rank monitoring, however the two usually work hand in hand.

This template provides a straightforward option to keep organized when trying to find key phrases, matters, and concepts.

Moderately than a easy desk for storing key phrase concepts, this template guides you in discovering new key phrases from locations you may not assume to look.

For instance, it provides you a spot to notice concepts from Wikipedia, Reddit, YouTube, Pinterest, and extra. You’ll be able to then go lookup your concepts in an web optimization software to find out every one’s quantity, problem, intent, and extra.

You’ll be able to simply add new columns to maintain monitor of rating information too.

I just lately put collectively a listing of my favorite free keyword research templates which can be price a glance if this one doesn’t have the whole lot you want.

How do you arrange rank monitoring?

There are a variety of methods you are able to do it. To maintain it easy, right here’s what I like to recommend:

1. Select an information supply.
2. Obtain the template of your selection.
3. Add your rankings as of proper now.
4. Repeat step 3 each month to match over time.

For information sources, you would possibly need to take a look at Google Search Console, Ahrefs, Moz, Semrush, or one other web optimization software. It doesn’t actually matter which one you select for this — the necessary factor is utilizing the identical supply every month.

You’ll be able to add your information by exporting out of your chosen web optimization software, utilizing APIs, and manually coming into the info you’re after.

Doing this frequently provides you with a better take a look at how your rankings change.

What to think about when selecting a rank tracker template

At their core, most rank tracker templates are the identical. All you want is a spot to notice your place for numerous key phrases over time. In that vein, it actually doesn’t matter which one you select.

Nevertheless, I like to recommend selecting a platform that you just’ll use for issues past rank monitoring. It’s possible you’ll have already got entry to one thing that can work.

For instance, your workforce might use monday.com to handle tasks and assign work throughout your workforce. You’ll be able to simply add a brand new desk to your present setup.

In the event you don’t but have one thing for challenge administration, selecting one thing like ClickUp or monday.com and utilizing one among their templates will enable you to get acquainted with it so you may construct it out to work for different features of your small business.

Whereas monday.com and ClickUp work effectively for many, take a look at the best project management platforms for those who’d wish to see extra choices. 

Don’t want a brand new platform? I like to recommend utilizing a template for Google Sheets or Excel as a substitute. Each will work simply effective for key phrase analysis, rank monitoring, and primary competitor evaluation.

Paired with automation instruments, you may even set them as much as mechanically pull information at common intervals so that you don’t should do it by hand.